You might think it demonstrates your expertise but it usually just confuses buyers. Yes, they need to know the tech specs but it’s not often the tech that gets people to buy.
They’re looking for tech solutions to solve their daily work problems. Make them look good to their higher-ups. Save their companies money over the long-term.
When done right, it’ll transform your B2B tech business. It explains your tech in language clients understand while bringing more qualified buyers to you. You’ll spend more time crafting a better product and client experience instead of constantly searching for more clients.
My clients are some of the largest tech companies in the world, where B2B enterprise-level copywriting is standard.
They trust me to deliver high-quality writing for their content marketing programs, every time.
But that doesn’t mean I work with everyone. I generally work with1 of 2 types of clients…
My work drives results for these companies every day. It saved one client 5 hours per week and increased their publishing volume by 25%. Another used it to sign several Fortune 500 companies to their roster and still sends it out as an education piece to new prospects.
Some copywriters work on a wide range of content marketing projects, but not me. I focus on three main areas that’ll deliver the most value to you and your clients.
I’ll help you execute your content marketing with expert copywriting creativity & skill.
I’ll transform your existing content assets into something new that’ll increase their ROI.
I’ll review & polish your tech content marketing so it's correct & accurate.